Findus Chooses DynaSys Demand Planning Solution

DynaSys, a division of QAD Inc. (NASDAQ:QADA) (NASDAQ:QADB), a leading provider of demand and supply chain planning solutions, today announced it has signed a contract with Findus, a frozen food manufacturing company. The French subsidiary has chosen the DynaSys Demand Planning solution and the Detailed Promotion Management module. The company will implement the solution first in France and then in Belgium and Spain.

"We are upgrading our IT system and focusing on demand planning as well as detailed promotion management," explains Findus Senior IT Advisor Laurent Lourenço. "Our goal is simple: to support organic product growth in new markets and subsidiaries. To accomplish this, we need a robust, flexible and reliable solution that is supported by all IT stakeholders such as ERP, customer management and sales forecast departments. DynaSys has proven that we can count on its project team to successfully deploy this ambitious program.”

The Objectives of Findus

After issuing a request for proposal and evaluating five forecasting and promotion management software providers, Findus selected the DynaSys Demand Planning solution due to its extensive capabilities.

Among the multiple requirements were the following:

  • Improve and support the company’s growth strategy.
  • Optimize forecast accuracy with a reliable sales forecast indicator.
  • Implement a collaborative tool allowing better interaction among all departments within the company including sales, budget, costing and planning.
  • Increase seasonality visibility to have a reliable sales forecast at 18 or 24 months. Seasonality is critical for Findus products such as vegetables, fish and other perishable products.
  • Manage dynamic promotions which are essential for sales and inventory management.

“We are proud to have a company like Findus among our new customers,” said DynaSys Managing Director Ariel Weil. “Our expertise in the food and beverage business and knowledge of its accompanying market issues allow us to help Findus improve the efficiency of its product delivery system with a robust, flexible and full-featured Demand & Supply Chain Planning solution.”

About Findus :

Findus France, subsidiary of the Findus Group, is a leading European frozen food producer with turnover of 211 million euros (2013), more than 8% of market share. Findus France is known for its stance on the Resource Compliance Marines with 100% of fish supplies coming from sustainable fisheries. Findus products are cooked without coloring, have no added preservatives, and do not contain palm oil. All of their breaded fish are processed at the plant in Boulogne-Sur- Mer. The Findus Group has a turnover of € 1.4 billion and is part of Highbridge, JP Morgan and Lion Capital.

About DynaSys – Effective Enterprise Demand and Supply Chain Planning

DynaSys, a division of QAD Inc., (NASDAQ: QADA) (NASDAQ: QADB), provides Demand and Supply Chain Planning solutions. With 30 years of experience, DynaSys provides an integrated and collaborative planning solution that allows businesses to optimize their supply chains, including sales and operations planning, demand planning, network and inventory and business resources optimizations. DynaSys software enables customers and partners in the food and beverage, consumer packaged goods, life sciences, apparel, luxury, high tech, automotive, distribution and retail verticals to meet their goals of better managing Demand and Supply Chain Planning, and becoming more Effective Enterprises.

For more information about DynaSys, visit or email

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